Tourists arriving at Hythe town centre were having difficulty with orientation and finding the many attractions in the locality. The map solves this issue in a deceptively simple way, whilst clearly (and attractively) promotes what there is to see.
Tourists arriving in the town centre were continually asking directions to the main attractions in and around Hythe. This, user friendly map was designed primarily to direct people to these places and also to highlight other items that they may like to visit. Due to the topography of the area it is turned South to North so that the simplified perspective view shows everything clearly from the High Street.
It makes an interesting comparison to the Hythe town centre map (also in our portfolio) which serves a different purpose and so looks very different!